your SEO agency in Lyon

Gain visibility and attract
more local clients!

Are you looking for an expert SEO agency in Lyon to boost your ranking?

Whether you are a local business, a startup, or an SME, good natural referencing is essential to generate qualified traffic and outperform your competitors in the Lyon market.

position your business at the top of local Google searches in Lyon.

+32% average increase in organic traffic after local SEO optimization.

  • Optimization of Google My Business and local results.

  • Technical SEO and Core Web Vitals improvement.

  • Creation of targeted content for the Lyon audience.

  • Netlinking strategy with influential sites in Lyon.

Our clients observe on average:

Case Studies
+45%

increase in qualified traffic

+35%

on the ranking of strategic keywords

+35%

in conversion rate

Why work with an SEO agency in Lyon?

Lyon being a dynamic and competitive city, positioning effectively on Google is a key lever to attract more qualified leads.

  • Improved ranking for competitive local queries

  • Increase in contact requests and in-store visits

  • Precise targeting of the Lyon audience through geolocated SEO

Local SEO, optimized content
and digital authority

1 - Google My Business Optimization
2 - Local Content Strategy
3 - Netlinking and Local Citations

Google My Business is a pillar of local SEO. We maximize its impact.

  • Optimization of descriptions, categories, and images.

  • Adding and managing customer reviews to boost trust.

  • Publication strategy and highlighting local promotions

Local SEO relies on relevant content targeted for geolocated searches.

  • Writing articles on specific trends and needs of the Lyon market

  • Creation of pages dedicated to services offered in Lyon

  • Optimization of local tags and keywords

A site's authority relies on a well-built network of backlinks and local citations.

  • Acquisition of links from influential Lyon sites and media

  • Registration on quality local directories

  • Optimization of brand mentions and local signals

1 - Google My Business Optimization
2 - Local Content Strategy
3 - Netlinking and Local Citations

Our other SEO services to Cultivate your visibility

SEO Audit

A complete analysis of your site to detect technical, semantic, and structural obstacles that limit your visibility on Google.

Mobile SEO

Optimization of your site to offer a fluid, fast, and adapted mobile experience to the requirements of Google Mobile-First Index.

Tone-of-voice panel with four editorial style sliders, next to a grid of coloured cells

Editorial Strategy

A tailor-made approach to produce useful, engaging content perfectly aligned with your audience's search intentions.

Globe linked to four language labels: French, English, Spanish, German

International SEO

Deploy a multilingual and multi-regional SEO strategy to capture qualified traffic globally.

Phone screen linked to two panels, a roadmap and a prompt corpus

SEO Training

Learn to structure and drive a high-performing SEO strategy through practical training, delivered by our experts.

Top-down city map with a single green pin, annotated business listing and local visibility

Local SEO

Boost your visibility in your catchment area with precise local SEO: Google Business Profile, customer reviews, geolocated content.

Netlinking & backlinks

Quality backlinks from high-authority sites to strengthen your credibility and improve your ranking.

Product page for an unbranded sneaker, linked to a conversion-rate bubble with a trend arrow

E-Commerce SEO

Improve the visibility of your products and categories to generate more traffic, more clicks, and more organic sales.

Technical SEO

Performance audit, speed, indexing, structure: we optimize the technical foundations of your site for Google.

Video player titled brand channel, with its progress bar and two suggested thumbnails

YouTube SEO

Increase the visibility of your videos on YouTube and Google with perfectly optimized titles, descriptions, and metadata.

App listing on a mobile store: neutral icon, screenshots, what's-new and detailed-description labels

App Store Optimization

Optimization of App Store and Google Play listings to improve ranking, click-through rate, and installations.

Star diagram linking five source categories — press, video, blog, directory, professional network — to a central website node

Off-page SEO

Gain authority through external visibility actions (press relations, partnerships, quality backlinks).

Laptop showing a page annotated with main title, alt attribute and meta description, beside an unmarked score dial

On-page SEO

Optimize your content, tags, page structures, and internal linking to maximize your visibility.

SEO Audits & Roadmaps

A clear, prioritized SEO action plan aligned with your business objectives, based on a comprehensive audit.

French web page annotated with main title, alt attribute and internal link

Content SEO

Writing content optimized for Google, designed for your personas, and structured to meet search intentions.

Tablet dashboard with impressions, click-through and inbound-link modules, grey bars carrying no values

Influence SEO

Off-site brand signals, plus a boost for a URL that already ranks. By application.

Three stacked interface panels: audience curve, load-time gauge and conversion ring, with no figures

SXO

Combine SEO and UX to offer a fluid, engaging, and high-performing user experience – from SERP to conversion.

Our case studies

How Ebay strengthened its organic visibility thanks to Botanik

How Ebay strengthened its organic visibility thanks to Botanik

We supported Ebay in optimizing its SEO product pages. Result: increased traffic and better conversion on key categories.

Lire la suite
How OpenClassRooms multiplied its non-brand traffic through a structured content strategy

How OpenClassrooms multiplied its organic leads

Botanik structured an editorial SEO strategy to position OpenClassrooms for training & certification queries.

Lire la suite
How OVH consolidated its position on strategic cloud queries through SEO

How OVH consolidated its SEO position on Cloud queries

SXO approach, technical optimization, and high-volume semantic clusters.

Lire la suite

Take action: Boost your local visibility now!

  • Good SEO in Lyon means more clients, more visibility, and more growth.

  • Want to improve your local SEO? Book a Lyon SEO audit – Limited offer

  • Need tailor-made support? Contact our SEO experts now.

Frequently asked questions

Why isn't my business in Lyon appearing on the first page?

Local SEO is competitive; it's essential to optimize Google My Business, have relevant local content, and geolocated backlinks.

How long does it take to see results in local SEO?

The first effects are visible in a few weeks, but effective SEO takes several months to reach its full potential.

Is local SEO essential for a Lyon-based business?

Yes! Being well-positioned in local searches guarantees a continuous flow of leads and strong visibility.